August 11, 2013
The regenerative quality of the Time Lords has finally found a partner in the endlessly changeable face of Mr. Potato Head!
Both Mr. Potato Head and the Doctor have transformed guises multiple times this past half-century, and from August, Hasbro’s iconic spud and BBC Worldwide have mashed together to form Mr. Potato Head – The Eleventh Doctor. Complete with eight removable parts and pieces, this is one hot-potato.
These unique, one-of-a-kind collectibles were debuted at this year’s San Diego Comic-Con. The Spuds are fully-functioning collectible toys with a variety of fun components to mix and match, for play or display.
“We are excited to be working with BBC Worldwide and Hasbro this year on such an exciting property.” says Dean Gorby, Business Manager for PPW Toys. “Fans of Doctor Who have such a strong connection with the show and will be delighted to see the extraordinary transformation of Mr. Potato Head as he personifies these iconic characters.”
Robyn Morgan, Licensing Director at Underground Toys commented: “PPW Toys, Underground Toys, the BBC and Hasbro have executed this remarkable product collaboration in record time! We are very proud of the outcome and we believe the fans will love this special take on the Doctor”.
More versions are in development so stay-tuned. Doctor Who Mr. Potato Head products will be available at specialty retailers and e-tailers in Europe, the US and Australia.